Competitor analysis:
Refinement of the online store we started with an analysis of competitors in Moscow and the region. We collected about 10 large stores and developed a new concept for the site based on them.
Client: Boom Beats
The date: 08.05.2017
CMS: opencart
A task:
Refinement of the online store we started with an analysis of competitors in Moscow and the region. We collected about 10 large stores and developed a new concept for the site based on them.
Based on the analysis of competitors and the current site, we have formed a document of 13 pages with a list of improvements.
OUR SPECIALIST TOOK 18 HOURS TO CREATE A PROTOTYPE
Adjustments were also formed on the basis of usability and statistics from metrics and analytics. After compiling the list of adjustments, we made a statement of work for the designer to render the site pages.
Website design developedbased primarily on prototypes. The designer worked on the color scheme, fonts, photos, icons.
In addition to the version for personal computers, we also made a mobile version of the main pages. Because based on the analysis of 60%, visitors came to the site from mobile devices.
THE DESIGN PROCESS FROM THE DESIGNER TAKEN 43 HOURS.
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